Emiza – Supply chain
Project Objectives
Emiza is a leading supply chain startup in India. It has developed a product that targets D2C brands by offering integrated tech-based supply chain solutions for their growth needs. The objective was to create awareness and generate leads.
Challenge
New technology adoption takes time, especially in the B2B sector. Throughout the entire customer sales journey cycle, we had to constantly educate the target group about how the product would help multiply their business.
Solution
A campaign called ‘Emiza Elevates Your Business’ was developed at a super low cost. It has been a big success ever since its launch on digital channels. Various versions of the campaign were used for ads.
Impact
• Targeted more than 6,000 D2C startups with the campaign
• Generated 250 leads in 3 month
• 3x growth with targeted campaign
