If you have been following SEO news over the last couple of years, you have almost certainly come across the term E-E-A-T. Google mentions it

Here is a number worth sitting with. Gurgaon has over 900,000 registered businesses and every single one of them is competing for the same thing:

When a patient in Gurgaon needs a dermatologist, Urologist, orthopaedic surgeon, or dental clinic, their first move is to search on Google. What they find

Gurgaon is one of India’s most competitive consumer markets — with over 900,000 registered businesses fighting for the same customers. And in 2026, those customers