{"id":9236,"date":"2025-02-10T11:36:57","date_gmt":"2025-02-10T11:36:57","guid":{"rendered":"https:\/\/hypronline.com\/?p=9236"},"modified":"2025-02-10T11:36:58","modified_gmt":"2025-02-10T11:36:58","slug":"mugafi-com-consumer-tech","status":"publish","type":"post","link":"https:\/\/hypronline.com\/mugafi-com-consumer-tech\/","title":{"rendered":"Mugafi.com &#8211; Consumer Tech"},"content":{"rendered":"\n<p><strong>Project Objectives<\/strong><strong><br><\/strong>To build Mugafi as the next big creator hub of India where creators enrol and create content for further monetisation. Sell finishing programs and tie-up with studios for content co-creation.<\/p>\n\n\n\n<p><strong>Challenge<\/strong>India has a lot of self-made digital creators. People don&#8217;t consider it important to take formal courses or enrol on platforms to become a creator. Therefore, the enrolment numbers were low. The issue was credibility since it&#8217;s a startup.&nbsp;<\/p>\n\n\n\n<p><strong>Solution<\/strong><strong><br><\/strong>As a creator hub, we focused on creating viral content to gain popularity, get followers, and create awareness amongst the target audience.<\/p>\n\n\n\n<p><strong>Impact<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More than 100k followers in 6 months across all platforms<\/li>\n\n\n\n<li>25% conversions through organic inbound leads<\/li>\n\n\n\n<li>ROAS of 10<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Project ObjectivesTo build Mugafi as the next big creator hub of India where creators enrol and create content for further monetisation. Sell finishing programs and tie-up with studios for content co-creation. ChallengeIndia has a lot of self-made digital creators. People don&#8217;t consider it important to take formal courses or enrol on platforms to become a<\/p>\n<a class=\"read-more\" href=\"https:\/\/hypronline.com\/mugafi-com-consumer-tech\/\">Read More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[78],"tags":[],"class_list":["post-9236","post","type-post","status-publish","format-standard","hentry","category-case-studies"],"aioseo_notices":[],"rttpg_featured_image_url":null,"rttpg_author":{"display_name":"admin","author_link":"https:\/\/hypronline.com\/author\/admin\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/hypronline.com\/category\/case-studies\/\" rel=\"category tag\">Case Studies<\/a>","rttpg_excerpt":"Project ObjectivesTo build Mugafi as the next big creator hub of India where creators enrol and create content for further monetisation. Sell finishing programs and tie-up with studios for content co-creation. ChallengeIndia has a lot of self-made digital creators. People don&#8217;t consider it important to take formal courses or enrol on platforms to become a","_links":{"self":[{"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/posts\/9236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/comments?post=9236"}],"version-history":[{"count":1,"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/posts\/9236\/revisions"}],"predecessor-version":[{"id":9237,"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/posts\/9236\/revisions\/9237"}],"wp:attachment":[{"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/media?parent=9236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/categories?post=9236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hypronline.com\/wp-json\/wp\/v2\/tags?post=9236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}